TikTok constructed an empire on quick vertical movies with common music taking part in within the background. An empire that different tech corporations wish to emulate, together with Spotify – it seems that the music streaming service is testing a function that shows a feed of vertical movies.
That function known as Uncover and was noticed by Chris Messina, who discovered it in a Spotify TestFlight construct (TestFlight is the iOS means for builders to launch beta variations). Uncover is obtainable as a brand new tab within the app UI.
This seems to be associated to Canvas – the function that permits musicians and bands to switch the static album artwork with quick movies. Certainly, the movies seen in Uncover seem like Canvas movies, simply cropped to vertical format.
Not solely that, @Spotify Uncover is principally a pared down model of a TikTok-style feed of vertical music movies (seemingly utilizing their canvas format) which you can like or skip.#NewSpotify pic.twitter.com/hpOEZ8v9bl
— Messina.eth (@chrismessina) November 24, 2021
Customers can swipe vertically to navigate between the clips and may hit the center button to love a clip, a reasonably acquainted interface that clearly takes inspiration from TikTok.
TechCrunch requested Spotify concerning the Uncover function, however the firm was fairly terse, solely saying that this can be a take a look at to see if there’s any advantage within the idea, which means that Uncover could also be axed earlier than it will get a large launch. Or if it proves common, it may be enabled for all customers in a future launch.
Spotify isn’t shy about borrowing concepts from different corporations. Lately it launched Greenroom, a competitor to Clubhouse, and in January it was additionally testing a Tales function. Although it’s hardly alone on this, e.g. Twitter’s Areas are additionally a Clubhouse competitor. Earlier than that, everybody else was launching Tales options too.
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